Friday, May 31, 2013

By Bob Hurley


Traffic is what matters when you try to have a successful horse classifieds information site, not age or internet experience. Learn to use SEO to your advantage, keep reading to get some tips about it.

Pay the few extra dollars for a quality web host. Using free or very cheap hosting will cause you more trouble than they are worth. Research the track record of any hosting service you choose to confirm their credibility and reputation are great.

You have a big dream when you begin a horse classifieds information site but standards should not be set too high. You should wait until your site is properly established before attempting to stand up against larger competitors. Keywords should start off related to the niche but not as targeted. Prior to attempting to reach initial page ranking you should gain traffic.

Web sites with a combination of light and dark background is one of the best choices as it provides ease to the users while reading and is also helpful in proper printing of the text. Dark backgrounds are only suitable when you do not have a lot of text written on your pages.

There are three things regarding the content that are addressed by successful horse classifieds information sites. To commence with is making sure that the exact message to be learnt by the visitors is delivered by the content. The second is to come up with a content that is convincing and lastly is that the content should act as a lead for the visitors through to the sales progression.

Follow your competitors. Whether it be on competing sites, through articles or even sites such as LinkedIn. It is important to understand who your competitors are so that you can stay on top. For example, if you run an entertainment site, you want to keep abreast of other sites and what they post to increase their page views. If they have a LinkedIn site, follow their LinkedIn page to find out who they are hiring and what updates they have.

People love to learn new, exciting things, and if it solves some of their problems, that's a bonus. Help them out with that, by writing a "Definitive guide" about something. Make sure your guide is as complete and as entertaining as possible so your readers will go see it.

Once you have a solid following on your site, and those followers have joined you on social media platforms, you could further engage your fans by offering a live chat session. Software is available, many times for free, to put on your webpage to enable this sort of interaction. Another option gaining ground is the Twitter Party.

It's absolutely imperative to your sites' success that it load quickly. Users have very short attention spans and will leave to find other, faster sites, even if they don't have as much content as your own, if your page takes longer than ten seconds to appear. If your site takes longer than that, try to resize the graphics on your pages, and break up the content of each page into smaller, more manageable pages.




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