Sunday, September 15, 2013

Manual To Locating Your Market And Selling Jewelry Online

By Jack Houman


Before starting an online venture you must take some time to learn about the market otherwise you will set yourself up to fail. Continue reading our online guide for all of the insider knowledge of entering the online world, and learn about launching your internet start-up today!

Customers should never be the first ones to find flaws. Periodically run sample transactions to make sure your site is running up to par. You never want the customers to have issues with your site.

Cost effective marketing is a great way to increase traffic to your site and boost your sales. Taking full advantage of this will only make your top line grow and profits increase.

Be sure to make gift certificates available to your customers and offer special discounts and offers as well. Make other incentives available, such as free gift wrapping and shipping. Be sure to email customers after a sale so that they know you are serious about keeping them as return customers.

When launching your website make sure to list it with other search engines. Many search engines will list your website for free as long as your site meets their minimum requirements and has been brought to their attention.

Keep your repeat customers entertained by routinely updating your website. This will attract visitors since there's always updated content. Keeping your website boring and mundane leads to less traffic.

Give discounts to customers for referring their friends and family to your website. People are connected these days through social media too. Offering a 10 percent discount to buyers who recommend your jewelry or services will accomplish a higher sales rating as well as new business.

If you decide that you would like to allow customers to make credit card purchases on your website you need to get in touch with the credit card companies. With each purchase contact the company that is associated with the relevant card and double check their information with what you were given.

Thank you notes and small gifts are great tokens of appreciation for your customers. That way the next time they need to purchase something they will automatically think fondly of you and become a repeat customer.

Place a prominent link on your website where customers can send you email. Let them know you want to hear from them. Very few really send emails so make it a rule to respond immediately when they send you a message. Consumers will be happy to see you care about them.




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