Thursday, February 13, 2014

Increase Your Social Media Marketing Success Through These Tips

By Jackeline Borner


Social media is responsible for changing much of how people interact with each other. Facebook and Twitter are great sites for people to share information about themselves or someone else. When used properly, social media is an incredibly powerful advertising tool. The article below has ideas to help you use social media to your advantage.

Take care to fully comprehend what real conversation is all about. Getting feedback from a customer is the first step to starting a conversation about improving your business. Take advantage of your customers' willingness to reach out by inviting dialogue and responding to their feedback. Show them that you have the ambition to alter the negative aspects of your company, or push the positive points into the spotlight.

Use links to tie together your various social media sites. Make it easy for your viewers and readers to find you on Twitter, see your YouTube videos and follow your Facebook page. List your blog and your Facebook page on Twitter. Your customer base potential increases when you add in links to all of your social media accounts.

If you are considering social media marketing, the first thing you should do is sign up with as many social media websites as possible with your preferred account names. These account names should include your business names. This is particularly important for websites like Twitter where your account name is your displayed name. As time goes on, it will become more and more difficult for you to get the account name that you want. Reserve those names now.

Whenever you post something on your blog or update your website, write a Facebook post right away. Perhaps you should plan ahead and write your post in advance so that you are not rushed to do it. Remember that people subscribed to your Facebook posts to be updated about what you are doing.

You can get your followers' attention by posting something in a format that makes reading easier. For instance, try coming with a list of top 10 tips or writing questions and answers. The visual aspect of your article will make it more appealing and your readers will be more likely to share it.

If your blog has grown popular, put up some stats showing your visitors how many others follow your content. Demonstrating your growth through showing the number of Facebook "likes" you've received, Twitter followers you've accumulated or any awards your site or blog has received is a great way to prove your "social worth."

Utilize RSS feeds. These all people to subscribe to your feed and have the posts go into their Google Reader account once your feeds are published. This makes your content accessible in an easy-to-access way for your customers. Make the button to subscribe easy to identify, so the whole process takes no effort on the part of those visiting your site.

After coming up with quality content, finding the proper audience, and choosing the right site, you just have to publish. You will then be able to reach out to thousands of potential customers by simply posting an update. At that point, watch while your profits accumulate!




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