Saturday, November 23, 2013

Effective Tips For Marketing On Facebook's Website

By Stavros Georgiadis


Social media is something that has become very popular in the last few years and that's why Facebook marketing is a good idea. Before you get started on your own Facebook marketing, take the time to learn the information you need to do it right. The tips below are a great start.

Consider holding online contests as a means of your Facebook marketing plan. Provide fans with coupons or even a product when they share or Like your page. Be sure to follow through properly and actually give out the prizes, or your honesty will fall into question.

Engage your customers by replying to their posts as much as possible. Monitor your wall daily and make sure to respond to people within 12 hours. It is important to reply to everyone, even more so if it is a complaint or a question.

You can improve the value of your Facebook page by changing the tabs to suit your business. Tabs will give you the opportunity to organize information on your page. For instance, if you have a contest going, a tab for that can be included.

Facebook Offers can help you get the word out about a giveaway. All you have to do is set up the offer, then switch it to a Promoted Post through your wall. You may find yourself with new followers if its a great offer.

One of the best marketing tactics is to hold a giveaway. Give away something to a small group of your customers willing to be on the mailing list or those who give your Facebook page a "like." It may cost you small amount, but you will have more people to communicate with.

Provide sign-up forms on your page. Make a connection to communicate with visitors by asking them to sign up or register and offering them something in return. Try holding sweepstakes and contests, or just have a place for them to sign up for something valuable.

Why not buy an advertising space on Facebook? These ads can target a specific market if you desire. If you have a budget, do as much as you want. Finally, you don't have to commit long-term. Your ad can be stopped at any time.

You need to know when you should post about your products on your page. This can really help you to gain exposure. Make sure it is the good kind. If you do post, only post worthwhile things. Do not spam other pages.

Always know the reason why you're using Facebook. It shouldn't just be established for no reason. Is your page informing your customers on your latest deals, sales and promotions? Is it so you can read their communications to you? There is a real difference between using your page to grow sales and using your page as a customer service tool.

You can have a place for people to sign up right on your Facebook. Make a connection to communicate with visitors by asking them to sign up or register and offering them something in return. A sweepstakes or contest is a good idea, or simply provide an area to sign up to get a freebie. As you can now see, the Facebook audience is deep and broad, with millions of diverse users. You would be shocked at how helpful Facebook can be for marketing. Apply the tips in this article to see an increase in your business.




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